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Newsletter #49: The Zia Yusuf Enigma

Newsletter #49: The Zia Yusuf Enigma

PLUS: What is ‘The State of UK’ Substack?

Pimlico Journal
Aug 15, 2025
∙ Paid
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Pimlico Journal
Pimlico Journal
Newsletter #49: The Zia Yusuf Enigma
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Good morning.

I’m back after taking a break for a week. I hope everyone enjoyed our article on Bournemouth. For new subscribers, this is our weekly newsletter (hopefully, we will gradually get back to it being published every Monday or Tuesday, rather than seemingly at random across the week).

You can ordinarily subscribe for £8 a month, or £80 a year. But until the end of the month, you can get 10% off for a year by clicking the link below:

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Today, we answer an important question: if Enemy of the Pimlico Journal Bukes is a ‘Zianist’, as he argued last week, am I a ‘Zianist’ too? Then, after this, we have an interesting (exclusive!) scoop involving Carole Cadwalladr.

This newsletter’s agenda: The Zia Yusuf Enigma (paid); What is ‘The State of UK’ Substack? (paid).

This Substack is reader-supported. To receive new posts and support my work, consider becoming a free or paid subscriber.

The Zia Yusuf Enigma

According to ‘SuperGrok’, this is what happens when you combine Reform UK politician Zia Yusuf with the DOTA 2 hero Enigma, known for his highly-influential ultimate ability ‘Black Hole’, which can completely turn around team fights, stunning and sucking in enemy units while dealing massive damage, especially when combined with ‘Midnight Pulse’.

Earlier this month, renowned Enemy of Pimlico Journal Bukes announced that he is a Zianist: a ‘Reform Friend of Yusuf, a lobbyist for his cause; the cause of political revolution and the regime change to follow.’ Do I agree?

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